Communication
Social media
Strategy
Research
With Telly, we went through a rebranding, set the strategy, and for several years took care of campaigns and social media.
We worked with Telly for several years across strategy, creative, social media, and performance. We joined the project at a time when the brand needed to clearly grasp its new identity, translate it into communication, and gradually build it into a brand that people associate with comfort, entertainment, and watching on their own terms.
Our role was to give the communication direction, tone, and a system. One that works in brand campaigns, daily content, as well as performance marketing activities.
Facts over feelings
500+
We created 500+ unique posts and 2 TV spots over the course of our collaboration.
-80%
We reduced the cost per lead by 80% thanks to PPC campaign optimization.
1.46 million
unique users we reached within three months.
6+
years of successful cooperation. We came for the audit, we stayed for dinner.
Campaigns and strategies
Based on research, we established a clear positioning and long-term and short-term communication lines, which we developed in campaigns across media, online and offline.
During the transition from DIGI TV to Telly, we helped define the communication framework of the new brand. We created a concept that presented Telly as a natural part of the household and clearly introduced the new identity to the market.
After a while, the rebranding was followed by a long-term communication direction. We transformed product benefits into the needs and feelings that people naturally associate with television. Comfort at home, freedom of choice, favorite content, and moments when one shuts out the outside world.
We further developed this direction in campaigns and content. For example, in the brand campaign "Watch like nobody's watching!", we gave the brand a stronger emotion, visual hyperbole, and a memorable brand moment. Instead of technical parameters, we sold an experience – and it worked!
Revoltik
Branding & visual identity
A startup that helps photovoltaic owners earn money from energy surpluses needed to be built from scratch. Name, identity, website, campaign. We took it step by step.
The entire process was preceded by thorough strategic preparation, which ensured that every step – from the name to the advertisements – was backed by clear arguments and defined goals. This strategy relied on an analytical approach to the market and a deep understanding of the target group.
DayTrip
Global brand concept
Shoot a video spot that creatively stands out in the USA? Yes! Prepare a media strategy as well? Sure! And plan and buy media in the USA. No problem!
For Daytrip, we prepared the first major brand campaign focused on strengthening awareness, trust, and long-term mental availability of the brand. Until then, the service had grown mainly through performance channels, which is why we were looking for a simple emotion to help people remember Daytrip better.
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